Objective:
This newly established career and money coaching service provider
needed a Corporate Identity System that appears to the young
adults market.
Solution:
Our designers cleverly combined M, the first letter of momentum,
and G, the first letter of Growth to a symbol that looks like
an OK gesture. They then turn the T of training into an upward
arrow. The whole logo also looks like an up-reaching hand.
Our design team then used the energetic orange as the corporate
colour.
Result:
The finished name card is printed on double sided, glossy
finished paper. Top side of the name card boldly displays
the contact information. End side contains a list of services.
The design successfully transfers an ascend energy to the
card receivers upon seeing it. When one touches the cards,
the glossy finished also pass a positive feeling to their
receivers.
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